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Interloop
has established Research & Development Department to monitor the overall
performances and suggest improvements. This department links the consumer,
customer and public to the marketer through information which is used
to identify and define business opportunities and problems; generate,
refine and evaluate necessary actions. This systematic process of identifying
the required information is used for decision making, designing and implementing
procedures and then communicating the research findings to the appropriate
people. Present
assignments . |
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